Bob Bradburn inspects the masks that his wife Holly Bradburn painted for him to sell at his upcoming match while his “bonus son” AJ plays video games on Oct. 5, 2024 in Ten Legions, VA. Bob often refers to his stepchildren as "bonus kids," a term he uses to show them they are loved and wanted. Bob intends to be a better father figure for them, with a life absent of abuse. AJ, one of his bonus kids who lives with Bob and Holly, avoids watching his deathmatches, worried about the risks Bob takes in the ring. "Sinister is a group effort," Bob emphasizes. His wife, Holly Bradburn, plays a crucial role in bringing the character to life, designing and applying his intricate face paint. “She has been there in ways nobody else has, she is my rock, she is a big part of Sinister, she is the facepaint, the creativity.”